ah teaches graphic design (SD-36) (Let's Get Ethical lecture)
Let's Get Ethical
Lecture outline
Considering ethics in design. Lecture slides will be made available on the day of the lecture (Nov 20).
Considering Interaction
Today's critique
Today's critique is about first impressions. You will be given a short period of time in which to form some ideas about a design.
Connections and Humans
We're lazy, er, or efficient
"...users have time to read [on average] 20% of words on a page."Nielson-Norman Group
Reasonable chunks
Giving us consistent and reasonable chunks of information makes it easier for us to use.
User Expectations
What they have experienced before
"Users spend most of their time on other websites."Jakob's Law of the Web User Experience
Making it Usable
Thinking about context
This is a link. But how do you know that?
Making it Interactive
Interaction points should clearly afford they are interactive.
The Fluidity Problem
The web is not a fixed medium, as much as you may wish otherwise. As designers, we must embrace this.